My Khe · urban beachfront
Nobu Hotel & Residences Danang
Dining-led lifestyle hotel and vertical branded residences. The closest incoming comparison for an internationally recognised lifestyle brand.
- Developer / sponsor / owner
- VCRE develops the project; the original partnership also names Phoenix Holdings. The current official project website identifies Circle Point Real Estate Joint Stock Company as project owner. Nobu is the hospitality brand. [57] [59] [98]
- Programme
- ¹Current CBRE marketing lists 186 hotel rooms and 264 apartments. The August 2022 announcement listed 200 rooms including 18 suites and 271 residential units. Programme reconciliation is still required. [58] [59]
- Progress / timing
- Developer reports Level 17 reached in August 2026, published 8 September. City planning windows extend basic works to Q4 2027 and acceptance/operation to Q4 2028; these do not establish a confirmed hotel opening. [97] [96]
- Investment / scope
- VND 1.484tn — Total investment in the city’s June 2026 planning appendix, for the entire mixed-use project. Not audited expenditure or secured funding. [96]
- Price evidence
- Broker indications, 12 July 2026: studio 38 m² VND5.8–6.1bn; 1BR 57–65 m² VND9–10.5bn; 2BR 108 m² VND20–20.5bn; 3BR 156 m² VND28bn; sky villa 270 m² VND54bn. Advertised totals include VAT according to broker; other costs require confirmation. No operating hotel rate exists. [50]
- Land area / scope
- 3,000 m² — Land area; CBRE project marketing [58]
- Land origination / tenure
- Original acquisition/allocation route, current land-use term and payment obligations not verified. Obtain the project company’s land and investment approvals.
- Development chronology
- 2022 brand announcement → February 2025 main construction contract → Level 17 in August 2026. City plan: 36 months basic works, Q4 2024–Q4 2027; acceptance/operation window Q4 2027–Q4 2028. These are planned windows, not confirmed completion or opening. [57] [97] [96]
- Commercial disclosure
- Public asking-price observations are available; signed units, net proceeds, cancellations and achieved sales pace are not verified.
A logo and an Italian restaurant will be insufficient differentiation. A lower-density waterfront estate, privacy and a clear owner-service proposition would create a more distinct alternative to Nobu’s city tower.
Map precision: Approximate Vo Nguyen Giap–Vo Van Kiet intersection; developer location, not the building footprint. [57]





